Posts tagged with "Market Entry Strategy"



Making India Easy · 04. April 2020
Foreign Companies can register themselves in India according to rules laid down by the Ministry of Corporate Affairs and statutes under the Companies Act, 2013. If you’re looking to set up a business in India as a foreign company, you can either create a registered Indian company or open an offshoot of your parent company in India. This guide will tell you everything you need to know about registration of foreign companies in India. Registration of a Foreign Company in India A foreign company...
Making India Easy · 04. April 2020
Marketers new to business in India are often confused by the fact that India is too large a market to reach through a single distribution network. India should be treated as, at least four different zones for supply chains to work. This treatment makes it strategically difficult for global businesses to build structured relationships with distributors and vendors in India. Challenges of Distribution Networks in India Back in 2012, Apple CEO, Tim Cook had opined how, despite India’s promise,...
Making India Easy · 04. April 2020
If you’re not planning on expanding your business in India, not only are you missing out on economies of scale, you also run the risk of stagnating and losing relevance to your customer. Business expansion in India essentially means acquiring newer customers. Why Business Expansion is an Effective Growth Strategy New customers increase demand for your goods or service. The larger your customer base the greater the leverage you earn in negotiating with your suppliers. You can than ask for...
Making India Easy · 20. December 2019
Taking your business to a new market can pose a variety of challenges making your business expansion journey sort of difficult. The thought of operating your company within the boundaries of local regulations and managing stakeholders at the same time that too in a business environment you have limited knowledge of is downright daunting. Globalization has for sure opened doors of international markets for us but it is our response to underlying challenges that makes our business successful in a...
India Automotive · 20. December 2019
India’s automobile industry is one of the largest in the world. It manufactures 25 million vehicles annually, out of which over 3.5 million are exported to other countries. In the year 2019, India’s automobile exports grew 14.5% and is poised to grow at a CAGR of 3.05% during 2016-2026. Initiatives taken by the Indian Government and automobile players are driving the country’s automobile industry to new heights. With this consistent growth, India is expected to emerge as the third largest...
21. October 2019
According to a recent report by FICCI-Deloitte, Indian retail market will hit a whopping USD 1,200 billion mark by 2021 and USD 1,750 mark by 2026. The report further adds that the country’s e-commerce market will also continue to grow to reach USD 84 billion by 2021 and USD 200 billion by 2026. Tier-2 and tier-3 cities will contribute immensely to support this market growth. “Organized food and grocery sector expected to reach USD 75.1 billion by 2025 and online shoppers expected to...